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Choose a Textbook Site Anderson/ Dubinsky/Mehta Personal Selling 2e Anderson/ Vincze Strategic Marketing Management 2e Assael Consumer Behavior: A Strategic Approach Management Dibb/Simkin/ Pride/Ferrell Marketing 5e Fisk/Grove/John Interactive Services Marketing 3e Gillespie/ Jeannet/ Hennessey Global Marketing 2e Hoyer/ MacInnis Consumer Behavior 4e Jeannet/ Hennessey Global Marketing Strategies 6e Ogden/ Ogden Retailing: Integrated Retail Management Parasuraman/ Grewal/ Krishnan Marketing Research 2e Pride/Ferrell Marketing Express Pride/Ferrell Foundations of Marketing 3e Pride/Ferrell Foundations of Marketing 2e Pride/Ferrell Marketing 14e Siegel Internet Marketing 2e   Site Map | Partners | Press Releases | Company Home | Contact Us Copyright Houghton Mifflin Company. All Rights Reserved. Terms and Conditions of Use, Privacy Statement, and Trademark Information